Challenge: Realigning Branding Image


Mardec is one of the largest rubber processor in Malaysia. They have over 1,600 staffs operating in 10 rubber factories across Malaysia, Indonesia, Thailand and Vietnam.

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Edwin Masripan

Current Situation

Outdated and Poor First Impression

When we first saw Mardec’s website, we didn’t know they are multi-million dollar company. The website look very dated. Mardec saw it as a problem to their brand image as a public-listed company and to attract investors.
Before redesign.

The plan

Excite & Delight

What we want to do is to excite and delight web visitors through appealing visuals. We transformed the content & structure to appeal to investors and attract potential customers. We used a lot of humanized images to make the website looks more appealing.

the result

Website That Tells a Story

Putting the spotlight on the employees and workers through images helps to increase trust towards Mardec. The content of the website showcased a lot of credibility. The result is a fitting website for a public-listed company.

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In Collaboration with

FM Media Sdn Bhd

Content provider

Mardec/ FMM


Edwin Masripan

Creative director

Aisyah Rozi

Project coordinator

Asyikin (FMM)

SEO Work

Edwin Masripan

Web Designer

Syafiqah Izlyn

Website developer

Syamimi, Nadiah