About Avisienna
Avisienna Dental Care is a franchise group of dental clinics with over 20 branches across Malaysia. Each clinic has it’s own specialty and dental practise. The goal of SEO was to increase brand awareness and match their social media presence.
The website is based on WebFlow.
The Problem
The website was newly redesigned in September 2023 but did not have much luck from SEO for clinic. Every clinic was struggling to acquire new customers through SEO.
While Avisienna is active on Tiktok, the SEO goal was to bring in new customers through Omnipresence.
The SEO Work
Laman7 helped Avisienna to increase Google Impression and clickthrough rate through the following
- Produce high quality and authority content
- Position key pillar content as center piece
- Create 20 branch page through programmatic SEO
- Improve copywriting to increase CTR
The Result
2023: 10 clicks per day
2024: 243 clicks per day
Increased the traffic by 230% (23 times)
We also understood that Avisienna is active on Tiktok and did not want branded keywords to be dominant force for search traffic.
We managed to bring down the search for “Avisienna Dental” from 80% to 25%.
This means visitors are not discovering Avisienna dental through the brand name, instead with other keywords.
As for Revenue by SEO spend, we’ve been told the website is helping to create new business through customer interviews. Their marketing team does not have method to track marketing.
SEO Discovery for Your Clinic
Are you interested to grow your website traffic?
We can discuss about your website.
- Understand the current issue through Google Search Console
- Your business goals and desired outcome
- Map your website content
- Discuss potential keywords
Get in touch with our expert.
