Marketing Automation
Get More Marketing Work Done In Record Time
Tired of Copy Pasting Client Info?
Most modern sales and marketers work are clerical to get the data sets right. This consume a lot of time and affects day-to-day operations. And seriously takes the fun out of sales and meeting people.
Make Better Decisions with Marketing Automation
Manual and Repetitive Tasks
Doing copy-pasting work instead of focusing on Strategic work
Inconsistent Communication
Struggle to maintain consistent message across all medium channel.
Difficulty in Tracking and Measuring
Not on top of metrics, how do we measure performance then?
Forgetting to Send out Email
Setting calender events to send out email? Why not automate it.
Inconsistent Customer Experience
Every visitors gets different digital treatment leading to confusion.
Marketing Automation Scope
Marketing automation refers to the use of technology and software platforms to automate and streamline marketing tasks and processes.
Marketing automation involves automating repetitive and manual marketing activities to improve efficiency, enhance customer engagement, and optimize overall marketing efforts.
Make robots do the dirty work.
(Marketing Automation is part of Acquisition in Marketing Funnel)
Strategising Dataflow
Understanding and connecting all channels data points
Passing Information
From one system to the other such as from Contact form to CRM
Timely Newsletter
Send newsletter according to stages of target market
Marketing Dashboard
Pull and push data to Marketing dashboard
Maintenance & Support
Ensure the data points are working as intended
Continuous Improvements
Find better ways to enrich data and improving workflow.
Save Time and Effort
Expected outcome from Marketing Automation
FAQs
How do you connect the data?
We'll need access to your data so we can push to the right platform or channel
What are you using?
It depends, it could be Zapier, Pabbly or Integromate
Will it break if we increase traffic?
Ideally not. It won't break as the marketing scales. We do have to check the connection from time to time
Can you send SMS?
Unlike B2C which requires always-on engagement. B2B Marketing needs to be tuned towards personalisation.